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Karaoke Version
On TikTok, we released a karaoke version so fans can learn the lyrics.
Memes
On social channels, we created #soRelatable fry-stealing themed memes.
eCards
On IG stories, we created eCards users can share with their friends as an invitation for fry-thievery.
01 - Caught Speeding
01 » Shoppers moving faster than the average walking speed are flashed.
02 - Photo Evidence
02 » A speeding ticket is then printed.
03 - Turtles Dispenser
03 » Turtles are then dispensed. A delicious way to slow down.
Launched 48h before
2025’s snowmaggedon.
We transformed snowplows
into delivery vehicles.
3 metric tons of salt in the back.
Hot meals in the front.
The more orders we delivered,
the more roads we cleared.
…hot meals in the front