‘Where do you see yourself in 5 years?’
Terrifying question. But with the right partner by your side, you could be anywhere your ambition takes you.
To launch CIBC’s new brand positioning, we flipped that intimidating question into something inspiring.
CD: Dhaval Bhatt / Joel Holtby
AD: Zuheir Kotob
CW: Jason Soy
Prod: Sarah Moen
Dir: Omri Cohen