Zuheir Kotob
ACD | Art Director
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Steal My Fries

After a year of social distancing, you start missing things you never thought you’d miss.

Like how your friends would always steal your fries. So when people were finally able to hang out again, we celebrated with an ode to fry thievery and to getting back together.

 
Campaign content
Karaoke Version

On TikTok, we released a karaoke version so fans can learn the lyrics.

Memes

On social channels, we created #soRelatable fry-stealing themed memes.

eCards

On IG stories, we created eCards users can share with their friends as an invitation for fry-thievery.

 
 

Recognition

  • London International Awards — Bronze

  • Clio Music — Bronze

  • Lürzer's Archive — Issue 5+6-2021

  • Communication Arts Advertising — Shortlist

  • Gerety Awards — Shortlist

  • ADCC — Shortlist

  • Music+Sound Awards — Finalist

CD: Alex Gadoua
AD: Zuheir Kotob
CW: Jason Soy
Prod: Lindsay Hann
Dir: Max Sherman